Now the housemates are settling in to their new environment and getting to know each other, their quirks are beginning to appear.

But one is more odd than most. Cameron seems to have a thing for apples.

The scot is frequently seen clutching a fruity friend in his palm... but why?

"It's just something to hold on to," he replied when challenged by Nush, who later suggested he should take up smoking.

Some forum members are skeptical, even suggesting it's a deliberate move to get him noticed, and perhaps remembered, on the outside.

So will he be the new face of Granny Smith? We'll keep you posted.