Bollywood

Bachchan finds promotion hard work

Published Friday, Oct 30 2009, 08:56 GMT | By Sanjay Odedra
Bachchan finds promotion hard work

Rex Features

Aladin star Amitabh Bachchan has claimed that promoting a film nowadays is "a test of patience".

The 67-year-old revealed that he struggles to find the motivation to answer the same questions over and over again.

He wrote on his blog: "Promotions of films has now become an art, an exercise in management, a test of patience and an ability to be able to answer the same questions in and out with the same intensity and conviction that you may have expressed in the previous interview."

Aladin, which also stars Jacqueline Fernandes and Riteish Deshmukh, is scheduled for release on Friday.

Movie Reviews

Movies Interviews

Star Snaps

The latest celebrity photos, updated daily

Top Stories

DS Competitions
Win a fabulous trip to Thailand.
Play games on DS
Travel to the mythical ends of Rome to find a cure for Caesar.
S25 T1.3930888175964 {run_id}