Sanona, a newly-launched on-demand film service, allows viewers to stream films direct to their home screens via a PC, Mac or television.
CEO of Sanona Adam Davies said: "The Indian film industry releases over 1,000 films a year and less than 10% of them are shown in cinemas in the UK. We want to give audiences here the opportunity to enjoy some of these films which would otherwise not have a platform.
"Building Sanona and creating a digital platform for the world's second biggest film industry has been a truly exciting and exhilarating journey.
"To see the team's ideas and vision come to life is great, and the response from the Indian film industry has been fantastic. They recognise that the digital arena can't be ignored and they believe that Sanona will bring them the audiences that love not just Bollywood but all Indian cinema."
The company has secured film deals with studios such as Yash Raj Films, UTV and Reliance Entertainment to screen films including Raajneeti, Band Baaja Baaraat and Paa, as well as classics like Dilwale Dulhaniya Le Jayenge, Silsila and Kabhi Kabhie.
Davies said that he also hoped to develop a simultaneous release for key new films, enabling fans to watch them online or on TV at the same time as they are released at cinemas in India or the UK.