The acclaimed singer, who is widely regarded as the 'voice of Shah Rukh Khan', claimed that young singers are propelled into the limelight too quickly.
Speaking to Digital Spy at a recent press conference, Rathod said: "It's really bad. Reality shows are harming the industry. It's harming our future and the new generation. They are all looking for a short cut, for overnight stardom, and in our profession there can be no shortcuts.
"We are struggling, even today that's why we are a success. We are conscious about our work, because this is not a simple job, it's a fine art. The new generation is missing out on this because of reality shows.
"You can make someone an Indian Idol overnight but you need to help him to grow. The new singers are so young and inexperienced they can't cope with the pressures of this kind of overnight fame and success."
The singer, who is famed for recording songs such as 'Rab Ne Bana Di Jodi', 'Sandese Aate Hain' from the film Border and 'Maula Mere Maula', said that he believes modern film music has changed vastly as a result of the emergence of a new kind of cinema in India.
"Music has changed a lot technically by the use of different western instruments - the technicality and the projection of sound has become more rock-based," he explained.
"Music has changed because of the kind of cinema we now have. We have films like Dirty Picture, Kahaani, Delhi Belly, and the music for those films is very different to the music of before. There is no melody based music. Today it's much more to do with sound designing."
The singer, who will be performing in London with his wife Sunali at the forthcoming 'Celebrating the Legends' concert said he also feels that item songs have a negative effect on modern youth.
"Item songs are pollution. It has such a negative effect on our youth. Children aged 4 or 5 singing songs like 'character dheela hai' and 'chikni chameli', 'munni badnaam hui'. What effect will this have on children's minds? What are they doing to our culture? This is not our culture."
The 'Celebrating the Legends' concert takes place on Saturday, September 8 at the Hammersmith Apollo in London.