Living applies major push for 'Lipstick'

Living has announced details of a major marketing campaign for its new US drama series Lipstick Jungle.

The show, from Sex and the City author Candace Bushnell, follows the lives of three high-powered female friends in New York. The cast includes Brooke Shields, Kim Raver (24) and Lindsay Price (Beverly Hills, 90210).

The Lipstick campaign, launching today, includes branded 'Lipstick Lattes' - "vanilla-flavoured coffees with a chocolate kiss shape top" - and 'Lipstick Cupcakes' at Coffee Republic stores nationwide.

Bliss London Spa is to offer stressed-out women Lipstick pampering packages, including a 'Lipstick Pedicure' and a 'Lipstick Cocktail' to enjoy while watching the first episode.

Other media partners include Heat, Heart FM, Metro and The London Paper.