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Chrysalis' Heart radio station joins the Freeview platform today, offering all three of its regional services.
Heart 100.7 will be available in the West Midlands, Heart 106 in the East Midlands and Heart 106.2 in London and the rest of the UK.
Heart managing director Barnaby Dawe said: "An increasing number of people are listening to radio via their TVs and moving onto Freeview meets with our objective to make Heart as available as possible."
The deal with ITV, which sees the network take up Freeview Channel 728, means Heart's reach increase to around 8.6 million.
