The Royal Television Society has this week launched a new set of prizes to acknowledge broadcasters involved in new media.

The Innovation Awards, formerly the Technology Awards, reflect the rise of new technologies such as video-on-demand, mobile technology, IPTV, social networking sites and user generated content.

The range of new awards - which include names like the Under the Bonnet Award, Gizmo Award, the Raising the Bar Award and the On the Move Award - will be given to work completed over the last two years from UK or international companies.

Jeff Henry, director, ITV Consumer and chair, RTS Innovation Awards, said: "It is very fitting that the oldest and most respected television society should now be recognising the new and most innovative parts of our industry. The RTS awards represent the benchmark of quality and excellence within our industry and I am delighted to be chairing these awards to celebrate the efforts of the talented people bringing their energy to many exciting projects across the sector."

The closing date for entries is Monday July 2 2007. The Awards Dinner will be held on Thursday December 1 at BAFTA.