In an attempt to ensure solid offers for the company, Emap may consider offering financing as part of any potential deal.

The practice, known as staple financing, would see Emap's bankers - which includes France's BNP Paribas, Citigroup, Barclays and Royal Bank of Scotland - providing the funds for potential bidders to buy parts of the radio and publishing group.

The move would be a way to ensure the current credit crisis in the city doesn't put buyers off.

According to Broadcast, around 30 interested parties are considering a bid for the whole of Emap or its separate divisions.