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Former I'm A Celebrity... contestant Carly Zucker has been unveiled as the new face of Lynx.
The personal trainer has recreated Raquel Welsh's memorable bikini shot from the 1966 film One Million Years B.C. in a series of adverts for the deodorant company.
"Unleashing the man leather is about guys letting their primal side loose and driving girls like me wild," she told the Daily Mail.
"Raquel Welch looked so stunning, I couldn't wait to get my cavegirl outfit on and pose for such an iconic shot."
The 24-year-old was the third person to leave the jungle last year, after suffering from bouts of homesickness.
Reflecting on her experience, she said: "I really struggled at the time - it wasn't like I thought it was going to be. I'm a family person and I really missed my partner.
"I just wish I had my cavegirl outfit in the jungle. I'm sure it would have helped me get a few more votes!"
