Mattel extends DC licensing agreement

Toy manufacturer Mattel has extended its licensing agreement with DC Comics and its parent company Warner Bros.

Under the terms of the deal, Mattel will be granted "unprecedented access" to DC's vault of characters and produce a line of products to tie in with next summer's Green Lantern movie.

"The sheer volume of the DC Comics property portfolio lends itself to an incredible array of consumer offerings," Brad Globe, president of Warner Bros Consumer Products commented.

"As master licensee, Mattel has consistently created innovative products that are true to the spirit of the DC Comics heroes and villains from which they are inspired. We look forward to seeing the results of the next wave of property collaborations."

Mattel has already announced a range of merchandise to support the release of Green Lantern, including action figures, vehicles, playsets, games, puzzles and commemorative rings.

"Mattel's Green Lantern toy programme is going to introduce Green Lanterns like Hal Jordan and Kilowog to new fans everywhere," said DC Entertainment chief creative officer Geoff Johns. "It is going to be amazing to watch the world discover the Green Lantern mythology."

The toy company will also roll out products based on DC's animated series Young Justice and Batman: The Brave And The Bold.