IDW pushes digital comics

IDW Publishing has unveiled its plans to promote digital comics over a broad range of platforms.

The publisher is working with companies including Apple and Sony, making its comics available on the iPhone, iPad and PSP.

Among the products being offered is Jeff Smith's legendary Bone comic and his current series Rasl.

"We’re putting our comics on a lot of different platforms," said IDW epublishing director Jeff Webber at HeroesCon.

"A huge part of the audience here are people who never walk into a comic store. We feel digital helps print."

Webber spoke about the virtues of digital comic navigation, which prevents the reader from accidentally skipping ahead in a story.