Taking part in a Q&A and signing session, the television personality is attending the event to promote his Image Comics series Turf.
The book's artist Tommy Lee Edwards was originally scheduled to appear at the show, but will now speak with Ross via satellite link.
"Stepping in for Tommy Lee; Jonathan will talk Turf and hold a Q&A, followed by a signing session in the theatre lobby," said BICS creative director James Hodgkins.
"If this weren't enough, we are incredibly excited to announce that via a live satellite link, Jonathan will be talking with Tommy during the event. So, it's a huge thank you from us to Tommy and Jonathan for going the extra mile to bring fans something rather special."
BICS 2010 takes place at Birmingham's ThinkTank at Millennium Point on October 17.