Atlantic FM in Cornwall - Radio

spinningdiscs · 21-06-2005, 12:54

Hey does anyone know what's going on with Atlantic? I thought they may have had a presence at the Royal Cornwall Show this year seeing as they launch soon (ish!!).

I heard they've been recruiting their newsteam from students still on media courses.

Anyone got any info??

Roger Merrett · 22-06-2005, 08:56

Quote:

Originally Posted by spinningdiscs

Hey does anyone know what's going on with Atlantic? I thought they may have had a presence at the Royal Cornwall Show this year seeing as they launch soon (ish!!).

You mean they didn't? They've really missed a trick in that case - a massive opportunity to increase awareness of the station.

I know Pirate and BBC Cornwall have given it huge coverage in previous years and I bet this year was no exception.

RadiorobFM · 25-06-2005, 21:21

I think it will be a while before Atlantic launches and I think it will be sometime next year. Be sure, you will hear about it when it goes to air.

plymouthbloke1974 · 28-12-2005, 20:58

Sorry to dredge up a 6 month old thread - but "Atlantic FM" will start broadcasting on 14th February 2006.

105.1MHz in the East
107.0MHz in the Mid and West (and Scilly Isles)

Carrier tests due to commence w/c Mon 16th January (from what I've been told). Audio tests some 5 days after. Test programmes and aircheck 10 days prior to launch.

Like I say, that's what I was told about a month ago.

Simon

Mr Pringle · 28-12-2005, 21:50

Interesting - do you know where the transmitters will be located and the ERPs, Simon?

plymouthbloke1974 · 28-12-2005, 22:03

Yep. Using existing NTL sites at Caradon Hill (105.1) and Redruth (107.0). I believe they are using the same power levels as Pirate FM. So, that's 12kW Mixed on Redruth and 4.3kW Mixed on Caradon, with a large skew on Caradon to attenuate the signal going into Devon.

Simon

Toxteth O'Grady · 29-12-2005, 00:48

Quote:

Originally Posted by Roger Merrett

You mean they didn't? They've really missed a trick in that case - a massive opportunity to increase awareness of the station.

But 8 months before it's going on air what were they going to have to show? That long before transmission they'd just have been a few people in an office, if that. They wouldn't have had a schedule, logo or studios; I doubt they'd have even known what frequencies they were going to be on

DVB Cornwall · 29-12-2005, 09:48

Any idea if it's going to be added to Now Cornwall DAB Mux at the same times?

LostObsessive · 29-12-2005, 10:02

Quote:

Originally Posted by DVB Cornwall

Any idea if it's going to be added to Now Cornwall DAB Mux at the same times?

I think space was saved for it on the mux, and part of the licence application wasn't it?

Westward · 29-12-2005, 10:36

Their licence application says they plan to be on DAB from launch.

From reading their document it seems the format will be like Real Radio. Will there be that much difference between them and Pirate FM in music terms?

plymouthbloke1974 · 29-12-2005, 12:57

Their aim is to be on DAB, but it won't be on there from launch, I believe.

The music format is, from what I can gather, going to be like a hybrid of the old 1992 style Pirate, and the new one, but with a bit more speech.

If that's the case, bring it on! (I personally cannot stand Pirate FM these days.... the 1992 style was miles better - and the jingles then were ace! Ahh... those were the days

)

Simon

LostObsessive · 29-12-2005, 17:23

Pirate FM Weather... with some random shire horse centre.... wooooooo... I liked the american jingles era.

NathanJones · 29-12-2005, 17:25

They've just bought new American jingles apparently.

Roger Merrett · 29-12-2005, 17:29

Quote:

Originally Posted by Toxteth O'Grady

But 8 months before it's going on air what were they going to have to show? That long before transmission they'd just have been a few people in an office, if that. They wouldn't have had a schedule, logo or studios; I doubt they'd have even known what frequencies they were going to be on

I take your point, but I seem to recall that they'd won the licence several months earlier and was expecting them to launch in the Autumn.

So we reckon Atlantic might not be too far away from how Pirate sounded 1992-96...all I can say is let's hope so! Anyone got any idea who might be on there yet?

NathanJones · 29-12-2005, 17:33

Quote:

Originally Posted by Roger Merrett

I take your point, but I seem to recall that they'd won the licence several months earlier and was expecting them to launch in the Autumn.

So we reckon Atlantic might not be too far away from how Pirate sounded 1992-96...all I can say is let's hope so! Anyone got any idea who might be on there yet?

Probably all the people Pirate has fired over the years!

DVB Cornwall · 30-12-2005, 12:09

It'll be a mistake if it's not on DAB from Launch.

plymouthbloke1974 · 30-12-2005, 21:10

Like I said, from what I klnow it won't be on DAB right away.... maybe something to do with UKRD owning half of the MUX and the fact that they bid for the licence also? I dunno

Si

cityprod · 30-12-2005, 22:37

Si, I don't think the mux's ownership has anything to do with it. If anything, it'll probably be more to do with money than anything else. The Mux is co-owned by UKRD and GCap, and both companies or more specifically, their corporate predeccsors, were involved in the original Cornwall ILR licence battle. UKRD's predeccors won that battle, GCap's lost, and GCap, even then was the bigger entity.

plymouthbloke1974 · 30-12-2005, 22:49

I know.... I was just jesting

I was involved in the CKFM consortium, that bid for the licence as well, so I know the score

Simon

Arthur Grainger · 31-12-2005, 08:55

Atlantic FM I think is a disaster waiting to happen. From what I've read about it, it will be difficult to diffeentiate it from the programs on Pirate - so what is the point?

LostObsessive · 31-12-2005, 10:15

Quote:

Originally Posted by Arthur Grainger

Atlantic FM I think is a disaster waiting to happen. From what I've read about it, it will be difficult to diffeentiate it from the programs on Pirate - so what is the point?

In terms of how things are now, I'd tend to agree, but I think most people assume that Pirate will become more of a youth station (UTV/EMAP Big City/One Network style) while Atlanic will be an original Pirate style station.

It is kinda weird though that OFCOM licenced a station so similar to an existing service though.

Les Wires · 31-12-2005, 10:51

Quote:

Originally Posted by Arthur Grainger

Atlantic FM I think is a disaster waiting to happen. From what I've read about it, it will be difficult to diffeentiate it from the programs on Pirate - so what is the point?

Competition

Westward · 31-12-2005, 10:54

As in other areas I think it will settle down as:

Pirate- Contemporary hit station
Atlantic- AC/speech

dropthesausage · 31-12-2005, 12:14

Atlantic better know what they are doing, I don't hold out much hope.

Pirate do seem to be going for a younger feel, but so has BBC Radio Cornwall with a new package, and alot more new/ pop music.

Where is the gap in the market.

It seems to me the opinions of what Pirate was in 1992-1996 is down to what age you were then and what age you are now. Do you hate it now/ think the taget audience is younger because your older and out of the target audience? Interesting Thought.

Quote:

Quote:
Originally Posted by Arthur Grainger
Atlantic FM I think is a disaster waiting to happen. From what I've read about it, it will be difficult to diffeentiate it from the programs on Pirate - so what is the point?

Competition

so how will competition benifit the audience? How does it give other age groups any more choice. Where is the logic in this extra 27-35 year old station down here in Cornwall?

vinnielo · 31-12-2005, 12:24

If Pirate could fit in a few more dance tracks (1990-today) into their playlist, then they'd be winning a greater share of the young audience in Cornwall.

21-06-2005, 12:54	#1
spinningdiscs Forum Member Join Date: Mar 2005 Posts: 39	Atlantic FM in Cornwall Hey does anyone know what's going on with Atlantic? I thought they may have had a presence at the Royal Cornwall Show this year seeing as they launch soon (ish!!). I heard they've been recruiting their newsteam from students still on media courses. Anyone got any info??

25-06-2005, 21:21	#3
RadiorobFM Forum Member Join Date: Jul 2001 Location: Manchester Services: AOL broadband, Virgin Media, Freeview, DAB Posts: 4,323	I think it will be a while before Atlantic launches and I think it will be sometime next year. Be sure, you will hear about it when it goes to air.

28-12-2005, 20:58	#4
plymouthbloke1974 Forum Member Join Date: Aug 2001 Location: SW England Services: Freeview Posts: 2,444	Sorry to dredge up a 6 month old thread - but "Atlantic FM" will start broadcasting on 14th February 2006. 105.1MHz in the East 107.0MHz in the Mid and West (and Scilly Isles) Carrier tests due to commence w/c Mon 16th January (from what I've been told). Audio tests some 5 days after. Test programmes and aircheck 10 days prior to launch. Like I say, that's what I was told about a month ago. Simon

28-12-2005, 21:50	#5
Mr Pringle Forum Member Join Date: Aug 2005 Gender: Male Location: Greenwich Posts: 4,378	Interesting - do you know where the transmitters will be located and the ERPs, Simon?

28-12-2005, 22:03	#6
plymouthbloke1974 Forum Member Join Date: Aug 2001 Location: SW England Services: Freeview Posts: 2,444	Yep. Using existing NTL sites at Caradon Hill (105.1) and Redruth (107.0). I believe they are using the same power levels as Pirate FM. So, that's 12kW Mixed on Redruth and 4.3kW Mixed on Caradon, with a large skew on Caradon to attenuate the signal going into Devon. Simon

29-12-2005, 09:48	#8
DVB Cornwall Forum Member Join Date: Jun 2002 Location: Cornwall Services: Topfield TF5800 - Evoke-1 DAB - BT Y 8M BB Posts: 2,646	Any idea if it's going to be added to Now Cornwall DAB Mux at the same times?

29-12-2005, 10:36	#10
Westward Forum Member Join Date: Mar 2004 Location: Bristol Posts: 4,720	Their licence application says they plan to be on DAB from launch. From reading their document it seems the format will be like Real Radio. Will there be that much difference between them and Pirate FM in music terms?

29-12-2005, 12:57	#11
plymouthbloke1974 Forum Member Join Date: Aug 2001 Location: SW England Services: Freeview Posts: 2,444	Their aim is to be on DAB, but it won't be on there from launch, I believe. The music format is, from what I can gather, going to be like a hybrid of the old 1992 style Pirate, and the new one, but with a bit more speech. If that's the case, bring it on! (I personally cannot stand Pirate FM these days.... the 1992 style was miles better - and the jingles then were ace! Ahh... those were the days ) Simon

29-12-2005, 17:23	#12
LostObsessive Banned User Join Date: Oct 2005 Location: The North Services: Tibshelf (M1 J28) Posts: 518	Pirate FM Weather... with some random shire horse centre.... wooooooo... I liked the american jingles era.

29-12-2005, 17:25	#13
NathanJones Forum Member Join Date: Aug 2005 Posts: 68	They've just bought new American jingles apparently.

30-12-2005, 12:09	#16
DVB Cornwall Forum Member Join Date: Jun 2002 Location: Cornwall Services: Topfield TF5800 - Evoke-1 DAB - BT Y 8M BB Posts: 2,646	It'll be a mistake if it's not on DAB from Launch.

30-12-2005, 21:10	#17
plymouthbloke1974 Forum Member Join Date: Aug 2001 Location: SW England Services: Freeview Posts: 2,444	Like I said, from what I klnow it won't be on DAB right away.... maybe something to do with UKRD owning half of the MUX and the fact that they bid for the licence also? I dunno Si

30-12-2005, 22:37	#18
cityprod Forum Member Join Date: Mar 2001 Location: Truro, Cornwall, UK Services: Sky Digital, Freeview, DAB Posts: 140	Si, I don't think the mux's ownership has anything to do with it. If anything, it'll probably be more to do with money than anything else. The Mux is co-owned by UKRD and GCap, and both companies or more specifically, their corporate predeccsors, were involved in the original Cornwall ILR licence battle. UKRD's predeccors won that battle, GCap's lost, and GCap, even then was the bigger entity.

30-12-2005, 22:49	#19
plymouthbloke1974 Forum Member Join Date: Aug 2001 Location: SW England Services: Freeview Posts: 2,444	I know.... I was just jesting I was involved in the CKFM consortium, that bid for the licence as well, so I know the score Simon

31-12-2005, 08:55	#20
Arthur Grainger Forum Member Join Date: May 2003 Location: LANARKSHIRE Posts: 2,118	Atlantic FM I think is a disaster waiting to happen. From what I've read about it, it will be difficult to diffeentiate it from the programs on Pirate - so what is the point?

31-12-2005, 10:54	#23
Westward Forum Member Join Date: Mar 2004 Location: Bristol Posts: 4,720	As in other areas I think it will settle down as: Pirate- Contemporary hit station Atlantic- AC/speech

31-12-2005, 12:24	#25
vinnielo Forum Member Join Date: Jan 2002 Location: South East England Services: FTA: 28.2, 19.2, 13, London DTT, TV->PC capture, 2Mb fibre. London/S&C DAB Posts: 3,872	If Pirate could fit in a few more dance tracks (1990-today) into their playlist, then they'd be winning a greater share of the young audience in Cornwall.