wyvern fm not suited to hit music format?? - Radio

loudrocksurfer · 17-09-2009, 16:26

i dont think wyvern fm is suited to the hit music format, from what i remember from GWR days it was more a older format with playing 70s, 80s, 90s and today the jingle was.

what does everyone think

from what ive been told or hear most listeners are over 35 to 55

Mapperley Ridge · 17-09-2009, 16:37

Well with new oeners I suspect it won't be a hit musidc format beyond the end of the year. The whole group, with BRMB at its centre, will - I predict - have a newish sound, which probably means some older tunes, if that makes sense!

DirtyTrucker · 17-09-2009, 17:47

i heard Simon walkington is the new pd

what an awful choice

Steve Buck · 18-09-2009, 02:12

Quote:

Originally Posted by loudrocksurfer

from what ive been told or hear most listeners are over 35 to 55

Nope, the biggest proportion of its reach comes from 15-24's.

Phil Dodd · 18-09-2009, 07:33

We always know how well a radio station is doing by the proportion of workmen who invade our large establishment tuining their radios into them.....

Sunshine radio 3 workmen
Radio 2 - 6 workmen
Wyvern FM - 2 workmen
Classic FM - ?!? - 1 workman, who was listening on a Bang and Olufsen portable radio...

So it's holding it's own at the moment. At least they've stopped that trailer ...the best new music... all the time...

Wizard · 18-09-2009, 07:51

Quote:

Originally Posted by DirtyTrucker

i heard Simon walkington is the new pd

what an awful choice

That wouldn't be a very nice thing for him to read. Perhaps you could explain your comment.

Powerplay · 18-09-2009, 07:54

The hit music format is a good one and very up-beat, trouble with some of the stations are that the presenters don't suit the format.

Lee277 · 18-09-2009, 09:00

I am still convinced Wyvern has the older listeners out of the group of stations. I don't think the hit music format suits the station. It's way too repetitve. Even the older tunes are repeated everyday.

Do we think the stations will go older excluding BRMB?

RAY VON · 18-09-2009, 09:29

Quote:

Originally Posted by DirtyTrucker

i heard Simon walkington is the new pd

what an awful choice

That might explain why he wasn't on Real network overnights last weekend (i don't know if he was away the couple of weekends before that aswell as i was on holiday).

Steve Jordan was on and never id'd himself as being "in for Simon Walkington". I used to find Simon a decent listen on the long drive home from work on Sat and Sun mornings.

x+y · 18-09-2009, 09:35

Quote:

Originally Posted by Lee277

I am still convinced Wyvern has the older listeners out of the group of stations. I don't think the hit music format suits the station. It's way too repetitve. Even the older tunes are repeated everyday.

Do we think the stations will go older excluding BRMB?

You should count your lucky stars it escaped being Heart. Then you'd know what repetetive is boy

Martin Kong · 18-09-2009, 11:19

Quote:

Originally Posted by Lee277

Do we think the stations will go older excluding BRMB?

I don't think Mercia should go older as they already got competition from Touch Radio/Rugby FM, Smooth, Heart and Oak FM in Nuneaton/Hinckley. (forget Kerrang). Plus they also got am A.M station 'Gold' that caters for the over 30's.

pepstar · 18-09-2009, 11:29

I have no problems with the 'Hit Music Format' but they have only chosen to separate Beacon Shropshire 103.1 to have a separate music policy in the daytime, Back in the global days it was Wyvern & Beacon Shropshire which was going to become heart.

So whatever your opinion i think the current music policy is better than what the other option could have been.

I think they could do with maybe having a morning network for daytimes between beacon shropshire & wyvern, then bring all the network together in the evenings for Darren Lee , Tall Tim, etc.

18-09-2009, 13:30

The changes begin...

http://www.mediauk.com/radio/jobs/71...fast-presenter

BMR · 18-09-2009, 14:29

Does Heart reach Wyvern's terratory?

Martin Kong · 18-09-2009, 15:50

Quote:

Originally Posted by NorthWestFM

The changes begin...

http://www.mediauk.com/radio/jobs/71...fast-presenter

I wonder where J.D off to?

Lee277 · 18-09-2009, 16:22

Quote:

Originally Posted by BMR

Does Heart reach Wyvern's terratory?

Yes , you can get Heart Gloucester and Heart West Midlands here in Worcester. A bit fuzzy at times though.

DirtyTrucker · 19-09-2009, 00:09

Quote:

Originally Posted by Wizard

That wouldn't be a very nice thing for him to read. Perhaps you could explain your comment.

if anyone on here worked at utv under his reign like i did (thankfully for a short time freelancing) then they will read this and know exactly what im talking about

The Critic · 19-09-2009, 06:42

Quote:

Originally Posted by DirtyTrucker

if anyone on here worked at utv under his reign like i did (thankfully for a short time freelancing) then they will read this and know exactly what im talking about

I worked with Simon for many years and he's an excellent programmer. I think your bad experience says a lot about you and very little about him. I imagine you're incompetent and a bit sh*t at your job.

Good luck to Simon and all at Wyvern FM.

Lee277 · 19-09-2009, 10:33

As of this morning Wyvern seems to be playing more older tracks...Queen, The Pretenders etc...

Lee277 · 19-09-2009, 11:06

Also David Francis is moving to 10am on Monday.

Martin Kong · 19-09-2009, 11:45

So Dan will only be on Beacon and Mercia from this Monday then?

Just checked the Wyvern schedule and they still haven't updated it yet!

Lee277 · 24-10-2009, 12:23

James Allard is playing more of 'Today's Hut Music' according to this.

http://www.wyvernfm.co.uk/schedule.asp?day=6

RED KITE · 24-10-2009, 12:51

Quote:

Originally Posted by Lee277

I am still convinced Wyvern has the older listeners out of the group of stations. I don't think the hit music format suits the station. It's way too repetitve. Even the older tunes are repeated everyday.

Do we think the stations will go older excluding BRMB?

Why do people seem to get the idea that just because a station covers a rural area, it should sound older than a station covering a city?

Is it that loud upbeat music disturbs the peace and quiet of the Herefordshire and Worcestershire countryside?

Steve Buck · 24-10-2009, 13:22

Quote:

Originally Posted by Lee277

I am still convinced Wyvern has the older listeners out of the group of stations.

No it doesn't, although to be fair Wyvern does get the largest proportion of its hours from 45-54's.

But in terms of bums on seats, only Mercia has a stronger 15-24 bias than Wyvern.

On the other hand, BRMB and Beacon's reach and hours are dominated by 35-44's. So, if anything, Beacon and BRMB would be the prime candidates to skew older, although I can't imagine they'd do that.

westmids1 · 24-10-2009, 16:59

Quote:

Originally Posted by Lee277

James Allard is playing more of 'Today's Hut Music' according to this.

http://www.wyvernfm.co.uk/schedule.asp?day=6

It says 'Hit' when I look at it. Either someone needs glasses or there web people work on a Saturday

17-09-2009, 16:26	#1
loudrocksurfer Forum Member Join Date: Nov 2008 Location: Bromsgrove, UK Services: PS3, DAB, Mac, Freeview, Blu ray, Internet Radio, PlayTV Posts: 82	wyvern fm not suited to hit music format?? i dont think wyvern fm is suited to the hit music format, from what i remember from GWR days it was more a older format with playing 70s, 80s, 90s and today the jingle was. what does everyone think from what ive been told or hear most listeners are over 35 to 55

17-09-2009, 16:37	#2
Mapperley Ridge Forum Member Join Date: Apr 2009 Posts: 1,088	Well with new oeners I suspect it won't be a hit musidc format beyond the end of the year. The whole group, with BRMB at its centre, will - I predict - have a newish sound, which probably means some older tunes, if that makes sense!

17-09-2009, 17:47	#3
DirtyTrucker Forum Member Join Date: Jun 2008 Posts: 161	i heard Simon walkington is the new pd what an awful choice

18-09-2009, 07:33	#5
Phil Dodd Forum Member Join Date: Jan 2008 Location: Stoke Prior, Leominster, Hfds Services: AM, FM, DAB, broadband Posts: 299	We always know how well a radio station is doing by the proportion of workmen who invade our large establishment tuining their radios into them..... Sunshine radio 3 workmen Radio 2 - 6 workmen Wyvern FM - 2 workmen Classic FM - ?!? - 1 workman, who was listening on a Bang and Olufsen portable radio... So it's holding it's own at the moment. At least they've stopped that trailer ...the best new music... all the time...

18-09-2009, 07:54	#7
Powerplay Forum Member Join Date: Feb 2006 Location: South Hertfordshire Services: O2 Broadband, Sony ST-SB920 FM Tuner, Freeview, Local TX Bedmond Posts: 2,312	The hit music format is a good one and very up-beat, trouble with some of the stations are that the presenters don't suit the format.

18-09-2009, 09:00	#8
Lee277 Forum Member Join Date: Mar 2008 Location: Worcester Posts: 450	I am still convinced Wyvern has the older listeners out of the group of stations. I don't think the hit music format suits the station. It's way too repetitve. Even the older tunes are repeated everyday. Do we think the stations will go older excluding BRMB?

18-09-2009, 11:29	#12
pepstar Forum Member Join Date: Jul 2005 Location: Shropshire Posts: 234	I have no problems with the 'Hit Music Format' but they have only chosen to separate Beacon Shropshire 103.1 to have a separate music policy in the daytime, Back in the global days it was Wyvern & Beacon Shropshire which was going to become heart. So whatever your opinion i think the current music policy is better than what the other option could have been. I think they could do with maybe having a morning network for daytimes between beacon shropshire & wyvern, then bring all the network together in the evenings for Darren Lee , Tall Tim, etc.

18-09-2009, 13:30	#13
NorthWestFM Posts: n/a	The changes begin... http://www.mediauk.com/radio/jobs/71...fast-presenter

18-09-2009, 14:29	#14
BMR Forum Member Join Date: May 2007 Location: Derby Posts: 836	Does Heart reach Wyvern's terratory?

19-09-2009, 10:33	#19
Lee277 Forum Member Join Date: Mar 2008 Location: Worcester Posts: 450	As of this morning Wyvern seems to be playing more older tracks...Queen, The Pretenders etc...

19-09-2009, 11:06	#20
Lee277 Forum Member Join Date: Mar 2008 Location: Worcester Posts: 450	Also David Francis is moving to 10am on Monday.

19-09-2009, 11:45	#21
Martin Kong Forum Member Join Date: Feb 2003 Location: Coventry. UK. Services: Sky Digital, Sky Broadband (yes someone had to take up their service) Posts: 1,608	So Dan will only be on Beacon and Mercia from this Monday then? Just checked the Wyvern schedule and they still haven't updated it yet!

24-10-2009, 12:23	#22
Lee277 Forum Member Join Date: Mar 2008 Location: Worcester Posts: 450	James Allard is playing more of 'Today's Hut Music' according to this. http://www.wyvernfm.co.uk/schedule.asp?day=6