[RadioResearch]

Capital has the new boy, taken over from Chris anyone listening at the moment? If so what do we think of Scott London ??

[sumsungpc]

It's lucky his surname is London isn't it.

Imagine if his name was Scott Belfast. It just wouldn't work.

[east_boy_16]

I heard him on overnights I think Wednesday, and he was very good but sounds like all the other Capital DJs except Dave Kelly, Johnny Vaughn and Richard Clarke

[RadioResearch]

Originally Posted by east_boy_16

I heard him on overnights I think Wednesday, and he was very good but sounds like all the other Capital DJs except Dave Kelly, Johnny Vaughn and Richard Clarke

I agree he does sound like the likes of Roberto, The Bassman etc! but is it a good thing? does he stand out or just fit in?

[east_boy_16]

Originally Posted by RadioResearch

I agree he does sound like the likes of Roberto, The Bassman etc! but is it a good thing? does he stand out or just fit in?

He just fits in, the only thing that makes him stand out is obviously his name but that's it.

[radioaddict]

I think he's good, he is a very nice bloke too. Good solid jock I think. Your right not a stand out but that's good really I don't think a Dave or Johnny kind of show would suit afternoons as mostly its about the music I guess. You couldn't tell it was his fist afternoon either

[AreYouSure?]

Originally Posted by RadioResearch

Capital has the new boy, taken over from Chris anyone listening at the moment? If so what do we think of Scott London ??

I'd sack him straight away for having a sh*t pseudonym! Why not be real and use your real name instead of some cr*p name that makes you sound like a rank amateur

[DJDave]

I think he's a great presenter, heard on city and century/real over the years and made me laugh, remember coming home from college sometimes listening to "Father Scott"

Keep up the good work Scott

[boywonder]

Originally Posted by AreYouSure?

I'd sack him straight away for having a sh*t pseudonym! Why not be real and use your real name instead of some cr*p name that makes you sound like a rank amateur

Who said it's a pseudonym????

[DJDave]

Originally Posted by AreYouSure?

I'd sack him straight away for having a sh*t pseudonym! Why not be real and use your real name instead of some cr*p name that makes you sound like a rank amateur

not his fault there is already a "Hughes" it's only a name, its the presenter that counts

[radioaddict]

Originally Posted by DJDave

not his fault there is already a "Hughes" it's only a name, its the presenter that counts

Exactly i'm sure the Baseman doesn't get his ratings because of his brilliant name

[dynamoe88]

Ah a Global marketing bod on the prowl?

Blimey this bloke Scott London has been around yeah?

From Essex Fm and then being the gobby, smarmy, condescending, but slightly amusing jock with his own callers on Invicta late nights/early mornings (although he was only about 20, so we'll let him off), then to BRMB, then..............

It seems even the large radio groups can't keep hold of him, or want to get rid of him, depending how you look at it.

How long at the diminished Capital FM?

I'll say one thing though, he'd never been given a gig at Capital if that was the station it was 10-15 years ago, when 'Scott London' was semi-competing with it at Essex FM & Invicta.

Ultimately what does that say about the station?

[dpb]

Originally Posted by dynamoe88

Ah a Global marketing bod on the prowl?

Blimey this bloke Scott London has been around yeah?

From Essex Fm and then being the gobby, smarmy, condescending, but slightly amusing jock with his own callers on Invicta late nights/early mornings (although he was only about 20, so we'll let him off), then to BRMB, then..............

It seems even the large radio groups can't keep hold of him, or want to get rid of him, depending how you look at it.<snip>

You make it sound like he's moved around a lot with loads of short term jobs! He with was Capital group for at least 5+ years, most of that at BRMB and then at Radio City for 3+ years. His stint at Real only last a year but who would be able to resist Capital calling?

Originally Posted by dynamoe88

How long at the diminished Capital FM?

I'll say one thing though, he'd never been given a gig at Capital if that was the station it was 10-15 years ago, when 'Scott London' was semi-competing with it at Essex FM & Invicta.

Ultimately what does that say about the station?

It's moved with the times and doesn't live in the 90s?

[dynamoe88]

Originally Posted by dpb

You make it sound like he's moved around a lot with loads of short term jobs! He with was Capital group for at least 5+ years, most of that at BRMB and then at Radio City for 3+ years. His stint at Real only last a year but who would be able to resist Capital calling?

I inferred no such thing. I made reference to him being at Essex and Invicta 10-15 years ago.

It's moved with the times and doesn't live in the 90s?

That's right and in between it gone down hill and is pants apparently. Long gone are the days of it being London's Number 1. Arguably a gig at Kiss, Heart and Magic would be as big, if not bigger now than a gig a Capital.

You said how would he be able to resist Capital calling, it's easy it's only living on past glories and is not the most popular station in London any more. It's a long way from what it used to be. It tries, it brings in C & D list celebs, but most of the rest are just good jocks that wouldn't sound out of place on one of the smaller Hearts, or TFM, Lincs FM, Minster FM etc. Capital may still pay more, a lot more in some cases, but there's little distinction between it and the rest of the network now.

[sjr_14]

I was listening to Capital about half an hour ago and didn't realise it was this Scott London bloke until he said who he was as he sounds so similar to Luke!

[georgemiller89]

Originally Posted by sjr_14

I was listening to Capital about half an hour ago and didn't realise it was this Scott London bloke until he said who he was as he sounds so similar to Luke!

It WAS Luke? Normally is 8-12 on a sunday

[radioaddict]

Originally Posted by georgemiller89

It WAS Luke? Normally is 8-12 on a sunday

No it was Scott tonigh 'in for Luke'. Your right they do sound very much the same

[dpb]

Originally Posted by dynamoe88

I inferred no such thing. I made reference to him being at Essex and Invicta 10-15 years ago.<snip>

Er, "It seems even the large radio groups can't keep hold of him, or want to get rid of him" - sounds like that to me.

That's right and in between it gone down hill and is pants apparently. Long gone are the days of it being London's Number 1. <snip>

There was I thinking it was the number 1 commercial station in London by market share at the moment.

Arguably a gig at Kiss, Heart and Magic would be as big, if not bigger now than a gig a Capital.

I would imagine Heart and Magic would be, especially if you are talking about a network show on Heart.

[dynamoe88]

Originally Posted by dpb

Er, "It seems even the large radio groups can't keep hold of him, or want to get rid of him" - sounds like that to me.

Ok twist what I said to suit your own argument then.

There was I thinking it was the number 1 commercial station in London by market share at the moment.

Where did I say "market share"? Even if I were to take your scramble for some 'evidence' to back up your argument, it's just 0.1% ahead of it's nearest rival. That used to be 10.1% not that long back.

Long gone are the days when it was London's Number One.

It's the 3rd most listened to station in London by number of individual listeners. It used to be a clear leader in every column of the Rajar diary.

Long gone are the days when it was London's Number One.

It used to, not only clearly lead the way in terms of numbers of listeners, %, hours, total hours, % reach etc, it was also doing this consistently, survey after survey - unlike recently.

Yes it's moved with the times and some of the decisions to move it along have made it pay dearly.

I would imagine Heart and Magic would be, especially if you are talking about a network show on Heart.

No I'm talking about the London stations ONLY.

I think both have more listeners than Capital - they just need to sort out the hours listened, then Capital would really be #3, whichever way you want to look at it.

Capital is living on past glories, the CAPITAL (FM) name and what it stood for, how well it did, how it used to stand out from nearly every other ILR/commercial station. Face it that's gone, it's just another local commerical station now, servicing a much larger potential demographic, with nearly every slot occupied by a local jock that would be ok on 'Provincial City FM'.

[nobjockey]

Originally Posted by dpb

You make it sound like he's moved around a lot with loads of short term jobs! He with was Capital group for at least 5+ years, most of that at BRMB and then at Radio City for 3+ years. His stint at Real only last a year but who would be able to resist Capital calling?

Indeed, its not as if he's Allan Lake or someone who keeps down a gig for a matter of weeks usually. Scott has been at stations about the average amount of time for a radio jock.

While I agree Capital might not have the kudos it once had, its still a chance to work in London and even on overnights their pay is as good as most local station's breakfast shows.

He could have a daytime gig in a year or two if he impresses.

[dpb]

Originally Posted by dynamoe88

Ok twist what I said to suit your own argument then.<snip>

There was no twisting on my part. Maybe you could explain what you meant by "It seems even the large radio groups can't keep hold of him, or want to get rid of him" then if I've read it so wrong?

[PhilH]

Originally Posted by dynamoe88

Capital is living on past glories, the CAPITAL (FM) name and what it stood for, how well it did, how it used to stand out from nearly every other ILR/commercial station.

So getting on for 2 million people listen because it USED to be good? Perhaps radio listeners aren't as fickle as we are lead to believe

Seriously though, Capital's management made mistakes earlier in the decade that saw a decline in listenership. It's difficult to recover from that kind of dip, but they're getting there slowly and surely.

Listening to Capital today, you can hear the heritage that Richard Park has tried to bring back. They'll probably never hit 3 million listeners again, but times have changed - there are more radio stations, TV stations and MP3 players than there were when Tarrant, Sharp, Brown, Jensen, Fox et al ruled the airwaves.

Capital FM is a very good station today, and they're going in the right direction. It's far from a hopeless cause, and is certainly still a place that many jocks aspire to work.

[i love sky]

Can we have Scott back up here in the Northwest on Real Radio please?

He is a great Jock and i miss him with Glen on Drive time on Real.

Please come back Scott we miss you here in the Northwest.

[ledders]

I listened to Scott the other night when he was filling in on the evening show on a Sunday night.

It's a shame he decided to leave Real up in the North West.

Listening the other evening, he just didn't come across as he used to. Didn't seam to have the chance to put his personality across. It seamed a case of "That was blah blah, text to win some Jingle Bell ball tickets, this is blah blah".

When he did drivetime with Glen on Real, it was a really good listen. They worked well together.

Is this really a step up the ladder in terms of career on the radio?

It is a genuine question I ask, not a criticism. I am only a listner at the end of the day.

[FaderStart]

Originally Posted by ledders

I listened to Scott the other night when he was filling in on the evening show on a Sunday night.

It's a shame he decided to leave Real up in the North West.

Listening the other evening, he just didn't come across as he used to. Didn't seam to have the chance to put his personality across. It seamed a case of "That was blah blah, text to win some Jingle Bell ball tickets, this is blah blah".

When he did drivetime with Glen on Real, it was a really good listen. They worked well together.

Is this really a step up the ladder in terms of career on the radio?

It is a genuine question I ask, not a criticism. I am only a listner at the end of the day.

It will be, if he makes it happen.

There was probably a pay rise on offer, which always helps, but moving to the big lights usually means towing the company line a bit more.

He's only been there a couple of weeks, so maybe he's still finding his feet and getting used to the format, once he's done that, it's up to him; he can either play it safe, stick with what's on the script and keep taking the money, or he can start injecting some personality and hope the boss likes it.