Microsoft: 'Gamers buy the Wii as a novelty'

Microsoft director Aaron Greenberg has said he believes the Nintendo Wii console is a 'novelty' and that owners will move to the Xbox 360.

As the head of Xbox product management, Greenberg claimed that Wii owners are "not really buying it for games, they're just buying it as a novelty".

Speaking to Gameasutra, Greenberg said: "Everyone says that eventually the novelty will wear off, right? I think that a lot of the people that are buying that console today are not people that have generally bought consoles in the past, right?

“You see they're not buying games on it, right? They're buying it, it's like something they break out when people come over, and it's maybe a fun thing, but it's almost like the same people that buy a karaoke machine, you know? They're not really buying it for games, they're just buying it as a novelty."