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DS at the 'COD: Black Ops' launch event
Hosted by George Lamb, the event included a walkthrough of the game's opening mission by developer Treyarch, multiplayer matches between celebrities and a live performance from Tinie Tempah.
Check the gallery below for highlights of the evening. You can see how it compares to last year's Modern Warfare 2 launch by clicking here.
Additional reporting by Philippa Warr.
Did you attend the launch party? Have you picked up the game yet? Add a comment to the space below!