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RollingSound
Channel 4 news anchor Jon Snow has launched a new PC game to support the broadcaster's Disarming Britain season examining the effects of gun and knife crime on Britain's streets.
Entitled Dead Ends, the game, produced by multimedia firm RollingSound, was developed through collaborations with young people, ex-offenders, the metropolitan police and other key youth workers.
In the game, Jon Snow, who reports from the scene of a violent crime, recorded scripted dialogue for the free-to-download title.
The news anchor also took part in a 'Making Of' documentary about the game, which will be shown on Channel 4's website.
In the documentary, Snow says: "I'm extremely excited; I've never been in any kind of a game before. I think computer games are a fantastic means of communication - everybody plays them and I think they're a terrific way of getting messages through."
