Obama ads feature in Burnout Paradise

Electronic Arts (EA) has confirmed that advertising for Democratic Presidential candidate Barack Obama will feature in Burnout Paradise.

In an effort to woo PS3 and Xbox 360-owning voters, billboards have been placed in the game bearing an image of Obama alongside the phrase 'Early Voting Has Begun' written in giant letters.

An EA spokeswoman told Gigaom that the firm is happy to accept advertising from "credible political candidates" but stressed that "these ads do not reflect the political policies of EA or the opinions of its development teams".