The mobile firm revealed it will publish two games per week from its internal and external studios, which it describes as being "pretty aggressive".
"We publish and distribute. So games will go on [iOS and Android], and go through all distribution channels as well, and we're working on growing distribution out as well," CEO Gareth Edmondson told Digital Spy.
"Part of that is going to be fueled by the exclusive content and IPs that we're creating in the studio, because obviously you can't get it anywhere else - it's ours - and part of it is continuing to work on that distribution."
Its first two games are children's storybook Porkchop and Mouse and puzzle title Clumsy Pirates, both available now on iOS and Android.
Meanwhile, the firm also announced a deal with Viva Red Limited and China Telecom, allowing it to exclusively distribute its titles in the region with anti-piracy measures.
China Telecom, a government-run mobile operator, is one of the largest in the country, with 130 million subscribers and three million new users per month.
Both plans are an extension of an already-robust distribution network, which sees it publish games through 138 channels and services in five continents.
Thumbstar is headed by Martin and Gareth Edmondson, the former founders of Newcastle-based Reflection Studios, creator of Driver and Destruction Derby.
Watch a video of Clumsy Pirates below: