The first sale kicked off after a Nintendo Direct video press conference on June 22 with Pullblox, Zen Pinball 3D, Let's Golf! 3D, The Legend of Zelda: Link's Awakening DX and Super Mario Land discounted across Europe. The sale ends June 28.
A second sale is now scheduled from June 28 until July 5 for Europe, which will see a sale on Dillon's Rolling Western, Freakyforms Your Creations, Alive!, Fun! Fun! Minigolf TOUCH!, Mighty Switch Force! and Super Mario Land 2: 6 Golden Coins.
Nintendo of America also ran a sale following the Nintendo Direct press conference for Super Mario Land, with the promotion only lasting until June 24.
Nintendo has now revealed it will launch a Game of the Week promotion in North America, offering sales on 3DS eShop games. No specific titles have been named to go on sale in North America, but the list of eShop titles receiving discounts in Europe is likely an indication of what to expect.
The company did not say how many weeks the Game of the Week promotion will last, or whether it will become a permanent feature of the 3DS eShop.
Nintendo has also announced the Nintendo 3DS XL, featuring a screen that is 90% larger and longer battery life than the current 3DS.
The Nintendo 3DS XL will launch in Europe on July 28 and North America on August 19.
Watch Nintendo's Satoru Shibata introduce the 3DS XL below: