Gaming
Despite Microsoft's John Schappert claiming the firm has no plans for an Xbox 360 Blu-ray drive, a senior Sony executive has said Microsoft is currently holding talks on the matter.
Sony US president Stran Glasgow said his company is discussing the possibility of launching a Blu-ray drive for the Xbox 360 with Bill Gates's firm.
Microsoft had previously backed Toshiba's HD-DVD format, but following its collapse Microsoft now appears to be considering Sony's winning Blu-ray platform.
A report by GamesIndustry stated: "Adding a Blu-ray drive to the Xbox 360 could make Microsoft more competitive with the PS3, it would also add further costs to the console. Microsoft could instead offer a Blu-ray drive as a plug-in peripheral."
Glasgow added he expects the price of Blu-ray players to drop sharply by the end of 2009, though he does not believe they will fall as fast as prices did for DVD players.
The Blu-ray Association, which controls the standard, has yet to license it to Chinese firms, who are predicted to help cut prices globally.
Sony US president Stran Glasgow said his company is discussing the possibility of launching a Blu-ray drive for the Xbox 360 with Bill Gates's firm.
Microsoft had previously backed Toshiba's HD-DVD format, but following its collapse Microsoft now appears to be considering Sony's winning Blu-ray platform.
A report by GamesIndustry stated: "Adding a Blu-ray drive to the Xbox 360 could make Microsoft more competitive with the PS3, it would also add further costs to the console. Microsoft could instead offer a Blu-ray drive as a plug-in peripheral."
Glasgow added he expects the price of Blu-ray players to drop sharply by the end of 2009, though he does not believe they will fall as fast as prices did for DVD players.
The Blu-ray Association, which controls the standard, has yet to license it to Chinese firms, who are predicted to help cut prices globally.
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