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MTV launches international HD channel

Published Monday, Sep 1 2008, 10:44 BST | By Neil Wilkes
MTV launches international HD channel
MTV Networks International has announced plans to launch an HD channel dedicated to music and kids programming.

Launching at 12pm CET on September 15, 'MTVNHD' will initially be available in Belgium, Denmark, Finland, Norway, Poland and Sweden. The channel will be rolled out to other territories - including the UK, France, Germany, Mexico, Brazil and Spain - by the end of the year.

The 24-hour service will include a mixture of original and acquired shows, including a daily chart countdown programme, an extreme sports series and a weekly show drawing content from the MTV archives. Featured live concerts include Matchbox Twenty, Nickelback and Meatloaf.

Sister channel Nickelodeon will also have a branded presence on the service, with programmes such as SpongeBob SquarePants, Jimmy Neutron and Mr. Meaty.

MTVNHD will be operated from MTV's Warsaw office.
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