Media

UKTV sets launch date for Yesterday

Published Tuesday, Feb 24 2009, 15:00 GMT | By Neil Wilkes
UKTV sets launch date for Yesterday
UKTV History will rebrand as 'Yesterday' next Monday, March 2, it has been confirmed.

The service, which is available on Freeview, Sky and Virgin, will primarily target "upmarket 30 plus couples" and promises to make history "more accessible and entertaining".

UKTV History is the third of UKTV's factual channels to receive an overhaul, following the launches of Eden and Blighty earlier this year.

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