Media
Global Radio rolled out Heart branding to 12 stations this morning, bringing the total number of outlets in the Heart network to 24.
Stations in Bath, Bristol, Exeter, Gloucester, North Devon, Oxford, Plymouth, Reading, Somerset, South Hams, Torbay and Wiltshire have become part of the nationally-branded network of local radio services today. Heart is being rolled out as part of a reorganisation of Global's portfolio around key brands.
"We are delighted to make radio history today by welcoming 12 new stations to the Heart family," said Global Radio director of broadcasting Richard Park. "As the largest commercial radio network in the UK, we are pleased to expand Heart in to new areas, offering a strong and trusted national brand delivered locally to our 25-44 year old audience."
Stations in Bath, Bristol, Exeter, Gloucester, North Devon, Oxford, Plymouth, Reading, Somerset, South Hams, Torbay and Wiltshire have become part of the nationally-branded network of local radio services today. Heart is being rolled out as part of a reorganisation of Global's portfolio around key brands.
"We are delighted to make radio history today by welcoming 12 new stations to the Heart family," said Global Radio director of broadcasting Richard Park. "As the largest commercial radio network in the UK, we are pleased to expand Heart in to new areas, offering a strong and trusted national brand delivered locally to our 25-44 year old audience."
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