Good Food to show 'Simon Rimmer's Dinners'

UKTV has commissioned a new cooking show presented by chef and writer Simon Rimmer to broadcast on the Good Food channel.

Titled Simon Rimmer's Dinners, the new home cooking series will commence on October 12 at 9pm.

Good Food's Richard Kingsbury said: "We know that Good Food viewers are looking for food they can make as well as food that is there because it looks amazing.

"Simon's approach in this series is refreshingly practical and down-to-earth as he tries to find recipes that are delicious but achievable given the pace of modern life."

As part of a collaboration between UKTV and US brand Kraft Foods, the show will be sponsored by Philadelphia, with Good Food branding to appear on five million packs of the soft cheese.

UKTV's Sally Quick commented: "I am so thrilled to be working with a forward-thinking brand like Philadelphia."

Kraft Food's Jennie Koester added: "The link up with Good Food is the perfect partnership for us to build on Philadelphia's cooking credentials."