Media
Premier League to 'get £1bn TV windfall'
Published Friday, Feb 5 2010, 10:13 GMT | By Andrew Laughlin
The current rights deal for international broadcasters to show games from the league stands at £645 million.
However, a new three-year agreement currently being negotiated by Premier League chief executive Richard Scudamore is expected to be worth significantly more.
According to The Sun, Scudamore is still negotiating parts of the deal, with key markets in China and Russia yet to be finalised, but he is confident that the resulting agreement will surpass £1bn.
If finalised, the recession-defying deal would bring £50m in revenue to each of the 20 clubs in the league, but paid in staggered instalments.
Domestic rights agreements with Sky, ESPN and the BBC already bring £1.8bn to the Premier League, helping make it the richest in the world.
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