Media
Men & Motors to relaunch in May
Published Saturday, Apr 2 2005, 00:21 BST | By Neil Wilkes
ITV will "relaunch" the last remaining GSB station next month, it has been revealed.
The news of a revamp for Men & Motors comes just after ITV was named as the winner of the first vacant channel space on Freeview.
"Men and Motors is changing and will be relaunched as a shinier naughtier funkier channel in May," said a message posted today on the channel's official forums, which will be closed as part of the rebrand.
ITV is expected to morph the lads' channel into the network-branded ITV4 later this year, although whether next month's activity signals an imminent launch of ITV4 - or just a Men & Motors revamp to coincide with a launch on Freeview - is currently unknown.
Stick with Digital Spy for the latest developments with this story!
The news of a revamp for Men & Motors comes just after ITV was named as the winner of the first vacant channel space on Freeview.
"Men and Motors is changing and will be relaunched as a shinier naughtier funkier channel in May," said a message posted today on the channel's official forums, which will be closed as part of the rebrand.
ITV is expected to morph the lads' channel into the network-branded ITV4 later this year, although whether next month's activity signals an imminent launch of ITV4 - or just a Men & Motors revamp to coincide with a launch on Freeview - is currently unknown.
Stick with Digital Spy for the latest developments with this story!
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