Coinciding with International Women's Day last Thursday, Germany's Bild said that it would no longer feature topless women on its front cover.
The paper had published pictures of more than 5,000 'Bild Girls' in its title, but a topless blonde named Eva was the final model to appear on the front page of the mass circulation title last Friday.
Bild's semi-nude girls have been criticised by German feminists for decades. Photographs of the women will now no longer appear on the front cover of the paper, but will instead be confined to the inner pages.
In an editorial last Friday, the paper said: "It is perhaps a small step for women, but a big step for Bild and men."
The move has placed the spotlight back on Page 3, which has featured in The Sun since 1970 and is also part of several other tabloid papers, such as Richard Desmond's The Star.
Page 3 has spawned the careers of various celebrities, including Samantha Fox and Jordan (Katie Price), but it has also attracted similar criticism as 'Bild Girls' in Germany.
Last month, The Sun editor Dominic Mohan accepted that there had been "quite a lot of criticism" of Page 3, but he also claimed that the daily page was an "innocuous British institution".
Speaking at the Leveson inquiry into press ethics, he said that the feature was "meant to represent the youth and freshness", as well as "celebrate natural beauty". He also described topless Page 3 girls as "good role models" who are "very healthy".
Ben Westwood, a photographer and the eldest son of fashion legend Dame Vivenne Westwood, has now urged The Sun and The Star not to axe Page 3.
"The reformation began in Germany 500 years ago and puritanical ideals are spreading from there once again," he said.
"I agree with Dominic Mohan, The Sun editor, and believe that page three is a British institution that celebrates beauty and reminds every man that opens the newspaper that he is alive."
Discussing Bild's decision to scrap front-page nudes, Westwood added: "I think this decision is a step backwards into politically correct repression. I thought all these sorts of debates had disappeared in the seventies."
The Sun's publisher News Group Newspapers did not comment on Bild's move. However, the new Sunday version of The Sun did not feature a semi-nude model on Page 3 when it launched last month, instead featuring a lightly-clad celebrity.
The same policy is adopted in the paper's Saturday edition, which is widely viewed as the publisher's effort to appeal to the female market, as more women buy papers at the weekends.
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