Media
Movies 24 has launched a timeshift channel called More 24, which could cause some to confuse it with Channel 4's More 4.
Beginning on October 16, the channel will run content from the main channel with a two hour time difference.
Managing director of Sparrowhawk UK Rosie Hill-Davies, told Broadcast: "Movies 24 has been such an amazing success since it launched in July that it made complete sense to launch More 24 to complement it and increase our audience's ability to watch what they want, when they want it."
Movies 24 launched in July with the concept of showing movies created purely for TV. The owners, Sparrowhawk Media, also own the Hallmark Channel in the UK.
Beginning on October 16, the channel will run content from the main channel with a two hour time difference.
Managing director of Sparrowhawk UK Rosie Hill-Davies, told Broadcast: "Movies 24 has been such an amazing success since it launched in July that it made complete sense to launch More 24 to complement it and increase our audience's ability to watch what they want, when they want it."
Movies 24 launched in July with the concept of showing movies created purely for TV. The owners, Sparrowhawk Media, also own the Hallmark Channel in the UK.
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