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BT Vision adds MTV, Comedy Central and Nickelodeon channels

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BT has agreed a deal with Viacom International Media Networks to bring the MTV, Comedy Central and Nickelodeon channels to BT Vision.

The telecoms giant has also signed a separate deal with the Women's Tennis Association (WTA) for hundreds of hours of live tennis for its new BT Sport operation.

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Under the agreement with Viacom, BT Vision customers will now be able to watch the MTV UK channel, home of shows such as Geordie Shore, The Valleys, Jersey Shore and Teen Mom.

They can also enjoy Comedy Central, broadcaster of The Daily Show, South Park, 30 Rock and Friends; as well as Nickelodeon, the children's network that airs SpongeBob SquarePants and Teenage Mutant Ninja Turtles. Nick Jr is set to join BT Vision's lineup this year.

BT's chief executive of TV, Marc Watson, said that he was "really excited" to add the channels to BT Vision.

"MTV is the pioneer in creating innovative programming for young people, with the best in music, celebrity news and reality TV; Comedy Central is cutting edge comedy overflowing with provocative, original programming; and Nickelodeon is the number one brand in the world for kids," he said.

Nickelodeon logo
MTV, Comedy Central and Nickelodeon channels will be streamed on BT Vision, with some on-demand programmes added from early 2013.

BT has been quietly expanding its channel lineup for BT Vision over the past few months, including deals to networks from Eurosport, National Geographic, Universal and UKTV.

The telecoms giant has also been busy signing sports rights deal to go with Premier League football and Aviva Premiership Rugby on its BT Sport network, which will launch in the summer.

Today, the firm said that it has agreed a deal with the Women's Tennis Association (WTA) to show as much as 800 hours per year of live tennis from events featuring the best female tennis players in the world.

BT Sport will air live matches from the 21 WTA tournaments, as World No.1 Victoria Azarenka fends off the challenge from the likes of Maria Sharapova and the Williams sisters, along with resurgent British players Laura Robson and Heather Watson.

Comedy Central UK Logo Paramount Comedy
In a statement, BT said that it has chosen to invest in women's tennis in order to "widen the appeal of its new sports channels".

Simon Green, head of BT Sport, said: "This is our first women's sport for the channels and we see a genuine opportunity to really develop the exposure for women's sport with our new channels.

"We are focusing on several more women's sports and we hope to be able to announce more rights soon.

"Women's tennis is the highest-profile women's sport, attracting a global audience of 185 million viewers. It's a good moment for the British women, with Laura and Heather starting to challenge for honours.

"We want to follow their story over the next few years, as well as showcasing the world's best players in the tournaments that help determine their world rankings."

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