Media
Gaydar signs Manchester Pride sponsorship deal
Published Thursday, Aug 23 2007, 16:48 BST | By Joanne Oatts
Gaydar has become the official online sponsor of Manchester Pride in a new three-year deal.
The leading personals site and its sister brands - including GaydarRadio - also have exclusive sponsorship of the main festival stage during this weekend's festival.
Online sponsorship of the website, www.manchesterpride.com will combine banners and special promotions with click throughs to the gaydar portals and the chance to win Gaydar.co.uk and GaydarGirls.com upgrades.
Located at the centre of the event site, sponsorship of the main stage during the weekend will include gaydar.co.uk, gaydargirls.com and GaydarRadio. Presenters from the digital radio station will make guest appearances during the weekend and help programme the stage line-up.
Commenting on the deal, Trevor Martin, sales and marketing director of QSoft Consulting, owners of the Gaydar brands, said: "Our commitment to serving the gay and lesbian community continues with this new deal which seals our ongoing support for one of the biggest and best dates in the UK Pride Calendar. Manchester wraps up yet another outstanding Pride season for us."
GaydarRadio will broadcast live from Manchester Pride on the opening day, August 24, with further inserts across Saturday and live coverage of the Parade. More than 250,000 people are expected to watch the main parade in Manchester on August 25.
The leading personals site and its sister brands - including GaydarRadio - also have exclusive sponsorship of the main festival stage during this weekend's festival.
Online sponsorship of the website, www.manchesterpride.com will combine banners and special promotions with click throughs to the gaydar portals and the chance to win Gaydar.co.uk and GaydarGirls.com upgrades.
Located at the centre of the event site, sponsorship of the main stage during the weekend will include gaydar.co.uk, gaydargirls.com and GaydarRadio. Presenters from the digital radio station will make guest appearances during the weekend and help programme the stage line-up.
Commenting on the deal, Trevor Martin, sales and marketing director of QSoft Consulting, owners of the Gaydar brands, said: "Our commitment to serving the gay and lesbian community continues with this new deal which seals our ongoing support for one of the biggest and best dates in the UK Pride Calendar. Manchester wraps up yet another outstanding Pride season for us."
GaydarRadio will broadcast live from Manchester Pride on the opening day, August 24, with further inserts across Saturday and live coverage of the Parade. More than 250,000 people are expected to watch the main parade in Manchester on August 25.
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