MTV appoints Virgin Media exec

MTV Networks UK & Ireland has appointed Kerry Taylor as vice president, marketing, creative & consumer press.

Starting the role in October, Taylor will report to Heather Jones, executive vice president, content & creative and director of television, and be responsible for executing the creative vision and strategy for MTV's channels - both on-air and off-air.

Taylor previously worked as director, creative, marketing & on-air at Virgin Media across Living TV, Bravo, Trouble, Challenge and FTN. Prior to Virgin Media, Taylor worked at the BBC and for Star TV in Hong Kong.

"I am extremely pleased that Kerry’s appointment completes the senior management team for Content & Creative," commented Heather Jones. "She is one of the most talented people in the business and I can’t wait for her to bring her experience in delivering integrated campaigns to MTV to make our shows really come alive for our audience."