Media
Red Bee Media has won the contract to digitise Endemol UK's content archive.
Around 500 hours of the archive will be put into a "digital hive" - a combined storage and content delivery system - at the Broadcast Centre in west London. It will be stored with appropriate metadata, facilitating the later exploitation of the content on digital media platforms such as video on demand and mobile video services.
"There is lots of content out there sitting on tapes in archives rather than being watched and making money," said Lucy Amortegui, head of new media at Red Bee. "Digital Hive makes it easy to make content available all over the world on broadband, IPTV and mobile TV services."
Around 500 hours of the archive will be put into a "digital hive" - a combined storage and content delivery system - at the Broadcast Centre in west London. It will be stored with appropriate metadata, facilitating the later exploitation of the content on digital media platforms such as video on demand and mobile video services.
"There is lots of content out there sitting on tapes in archives rather than being watched and making money," said Lucy Amortegui, head of new media at Red Bee. "Digital Hive makes it easy to make content available all over the world on broadband, IPTV and mobile TV services."
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