Red Bee hires new commercial director

Red Bee Media has hired Adam Poulter as its new executive commercial director.

He will help the distribution company expand its services as part of the executive management team and will report to chief executive Pam Masters.

Poulter has held numerous senior media sales and development roles including at online search and advertising company MIVA and distribution specialist IMD.

Masters said: "I am delighted to welcome Adam to Red Bee Media. His global commercial experience will help take Red Bee Media to the next level.

"We’ve had a year of expansion and growth, and Adam will be instrumental as we continue to build the brand and expand our services into more territories."

Poulter added: "Timing is everything and I am thrilled to be joining Red Bee Media when the media industry is so dynamic and changing rapidly.

"The suite of services that the company offers enables media owners and brands to reach more consumers, which is an exciting proposition."