Leo debuts her own Oscar campaign ads

Melissa Leo has released her own Oscar campaign ads, asking voters to consider her for her role in The Fighter.

Leo, who played Alice Ward in the film, recently received a 'Best Supporting Actress' nomination for her portrayal of the tough mother. She spoke to Deadline about her decision to pay for the ads herself, stating that she believes that she does not currently have enough exposure with Academy members.

"I took matters into my own hands. I knew what I was doing and told my representation how earnest I was about this idea. I had never heard of any actor taking out an ad as themselves and I wanted to give it a shot," said Leo. "I am quite certain I have not overstepped any boundaries of the Academy."

She continued: "I did hear a lot of very positive comments, particularly from women of a certain age who happen to act for a living and happen to understand full well the great dilemma and mystery of getting a cover of a magazine. I also heard there were negative comments, but no one said them to my face, sadly. I like to hear what people think. I could explain myself."

The 2011 Academy Awards will take place at the Kodiak Theatre in Hollywood on February 27.