The Godfather director told fans at Comic-Con over the weekend that he hopes to take Twixt on a national tour ahead of its official cinema release.
Coppola said he would premiere different versions of the film each night, with editing changes and music alterations based on audience reactions.
"If the audience is in the mood to go off on a little bit of a tangent, then you'd be able to go off on a tangent, but if the audience seems to want to cut to the chase, you could cut to the chase," Coppola told The AP.
The five-time Oscar winner added: "[Often the] audience is not so into [a film], so you go, 'Oh, I wish the good part would come sooner, I wish the good part would come sooner'… With this, you can do that."
The filmmaker went on to describe the concept as "malleable cinema", adding: "I didn't shoot it with real alternative plot lines. I could have, but I was thinking of it more as a Halloween show that you tailor to the audience. Not, does he go into the left door or the right door? And if he goes into the left door, that's a different story."
Val Kilmer and Elle Fanning star in Twixt, which blends 2D and 3D in its story of a writer haunted by Edgar Allan Poe's ghost (Ben Chaplin).
Coppola said he would like to tour Twixt three weeks prior to the movie's planned cinema release in spring 2012.
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Watch amateur footage of Francis Ford Coppola discussing Twixt at Comic-Con below: