James Franco in talks to play pick-up artist in 'The Game'

James Franco is in talks to star in an adaptation of The Game.

The Rise of the Planet of the Apes actor, who recently sold his first novel, could play a pick-up artist named Mystery in the forthcoming film, according to The Hollywood Reporter.

The Game chronicles author Neil Strauss's attempt to become a pick-up artist. Franco's Mystery acts as a mentor for Strauss in the book, which is partly a memoir.

Franco will cameo as Hugh Hefner in the upcoming biopic Lovelace.

It was recently reported that the actor will photograph and direct Seven For All Mankind's spring 2012 campaign.