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Music Interview

Fazer interview: 'I want my new album to shock people'

By
Fazer


Fazer may be the last of the N-Dubz clan to release solo material, but there's plenty of evidence to suggest he's been working equally as hard.

Having helped his bandmates find success individually, the star is now ready to take on the charts with his new track 'Killer' and debut album.

Digital Spy met up with him in a particularly interesting location - his favourite sunglasses shop - to find out more.

Why are we talking to you in a sunglasses shop?
"This is where I buy all my sunglasses - I've already got my eye on another pair that they've hidden away in a drawer for me before anyone else gets them."

Are you pleased with the response to your new single 'Killer'?
"I am pleased, but it was the response I expected to be honest. Coming out of N-Dubz, no-one really knew what to expect from Fazer. I could have done anything and some people would have been surprised by it. It's a good position to be in - I want to shock people as a solo artist. I think I'm quite a versatile artist."

You're the last N-Dubz member to release music - was that to check out the competition?
"[Laughs] Not at all! I spent a lot of time deciding where I wanted to go - whether that was TV or film production or producing predominantly for other artists or sign my own artists or do my own solo stuff. It wasn't until last November when I decided I wanted to sing my records myself and not give them to someone else. I love performing, and the feedback I'm getting from the label about the music has been great so far."

The music video is pretty intense...
"I know, right! I actually wrote the treatment for it alongside the song as I tend to get quite visual when I'm writing music. Luckily they went with it and it was such a fun video to film. I actually came out of it with a black eye!"

Listen to the Agent X remix of 'Killer' exclusively on Digital Spy below:



Is the rest of the album a similar sound?
"The sound hops around quite a bit, a bit like the song 'Killer' - there are loads of sounds that come into that song. On the album I wanted to document what I'm about and show my versatility in writing, rapping and producing. Even if you like indie music like The Script, there's a song there for you. I'm experimenting a lot but crafting it in a smart and credible way. I can't wait for people to hear my next single - it's completely different to 'Killer'.

Are there any collaborations on the album?
"There's only one so far with Ed Drewett. It's a cover of Sting's 'Englishman In New York'. We wanted to keep it as close to the original as possible. When a song is as well known and liked as that, you've got to treat it with respect."

Who else have you been in the studio with of late?
"I've been working hard with the other N-Dubz guys - I wrote and produced Tulisa's single and worked on Dappy's 'No Regrets'. I was with Tom from The Wanted the other day. I've also been writing stuff in Rihanna's writing camp, which has been great. I now need to focus on my own album, I've pressed the button on it and put the first single out so there's no looking back now!"

What's a Rihanna writing camp like?
"It all started when I opened my own production company called STL Music - which stands for Sky's The Limit - with another guy who's signed to Roc Nation. From the success with Dappy and Tulisa and the Roc Nation connection we got asked to put forward some stuff for Rihanna. It would be amazing if she actually records one of them!"

You are very ambitious. Is the plan to turn your name into a brand?
"Definitely. STL for me is what I want people to think when they think of Fazer. I want them to think about my music, my artists, my production company and being a developer of music in general. Despite what people might think, I do have a good understanding of music."

Are you still keeping in touch with the rest of N-Dubz?
"Of course. They're family - we all grew up in the same house together. Dappy and Tulisa argue, but for anyone who saw our TV show, they'll know that's nothing new!"

Do you see yourself returning to the group eventually?
"We're taking about two years out, in which time I hope to build something like a Cash Money or Young Money for the UK. I want to discover artists all over the world and turn STL into something credible. One day I hope to sit back and let that run itself and then I can go back to N-Dubz."

Fazer releases 'Killer' on August 26. His debut album follows later this year. Watch the 'Killer' music video below:

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