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Music Interview

Sky Ferreira interview: 'No-one believed in my new album'

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Sky Ferreira press shot 2014.

The release of Sky Ferreira's debut album Night Time, My Time was a long time coming for the US starlet.

After securing a record deal at the age of 16, it took five years for Ferreira to get a full-length set out to her fans, after numerous label troubles and genre switch-ups.

However, the wait was more than worth it after the album gained a positive critical response, so Digital Spy caught up with Ferreira on the eve of its UK release.

You've hurt your leg, Sky! How is the recovery going and how did it happen?
"It hurts! I mean, it hurts a lot more when I'm performing because I have to put weight on it, but it's recovering. I fell down an elevator shaft and I didn't know it was there. Well, I knew it was there, but I didn't know it was down. I ran across to get to my mark, but the lights were off so no-one knew what had happened until I got off stage."

You had awesome reviews for your new album Night Time, My Time when it came out in America. That must have been a relief?
"I didn't expect such a great reaction. Not that I thought it was bad - I wouldn't have released it if I thought that - but it's always surprising when someone really likes it. A part of me was like, 'OK, I can't expect everyone to like this,' because I figured everyone wanted it to sound like 'Everything Is Embarrassing'."


Why did the rest of the world have to wait so long for the album?
"It's weird it doesn't all come out at the same time. There was like weird label stuff and I switched manager. A lot of people weren't sure what to do with it. To be honest, I think at first no-one really believed in it, and then that happened and suddenly they were scrambling for it like, 'Oh my god we need to release this'.

That must have been a nice feeling?
It's a nice feeling, but at the same time it's frustrating, because you're like, 'See...'"

The album is a shift in gear for your sound.
"I feel like it always changes genres and influences. It's very direct, straightforward and honest and I think people connect with it for that reason. It's very vulnerable. I wanted to make something I would listen to and not be embarrassed by."

Sky Ferreira press shot.

Let's talk 'Omanko'. Why did you decide to name a song after the Japanese slang term for vagina?
"I just thought it was funny. I just find it weird that that's the only bad word you can say there. Nothing else is that bad, and it's just the worst word you can say."

You mention Japanese Christmas on the track - have you ever experienced one?
"No..."

Do you know what they do in Japan for Christmas?
"No, what do they do?"

Because Christmas is a Western holiday, they pre-order buckets of KFC to eat.
"That's crazy. That's so funny. When I'm going over there, everyone's going to be like, 'Why does she love KFC?'"


When you launch the campaign in Japan, you should be on the artwork with a massive bucket of chicken.
"Yeah, me with loads of KFC. That's so funny. I had no idea. I have to look that up."

Your fans are very vocal about what they want released as singles, so does that influence your decision?
"I don't know what it's going to be here, but I think it's going to be 'I Blame Myself'. I kind of just get a general sense when I listen to the record of what is a single and what isn't, but you never know. That side of things doesn't help me, but it helps the people around me."

What are you listening to at the moment?
"Every day I listen to 1,200 different things. I'm never consistent with my music. I really like the new Angel Olsen record. I try to suck in as much music when I travel as I can. Just what's around me - on the radio or what's on TV. I don't really get the opportunity to go out and do stuff during the day, because I'm always working."

Sky Ferreira press shot.

© Facebook / Sky Ferreira


You're on the lineup for this year's Field Day festival, which is exciting.
"I've never played a festival here before. It will be my first British festival experience. I like festival crowds. I mean, it depends on the slot and where it is. They're fun because everyone's having a good time whether they know it or not - compared to a show where it's one vibe or the other."

Apart from Field Day, can we expect to see you back in the UK with the Miley Cyrus tour?
"I think so, I think so. It's to be confirmed. It would be awesome. I have a different setup stage-wise, so it works for an arena setting. I've seen the Miley show 10,000 times now."

Sky Ferreira's new album Night Time, My Time is out in the UK on March 17.

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