Music
According to midweek sales, the song shifted 134,000 copies in just 24 hours and has surpassed first day sales of Alexandra Burke's number one 'Bad Boys' last week.
Burke sold a total of 187,100 copies of her single over the seven-day period, making it the current fastest seller of the year.
"This will be second successive week of massive single sales - led by Cheryl. Her first days sales are just amazing and put her in pole position to top the Official Singles Chart on Sunday," Official Charts Company's Martin Talbot said.
"Together with Alexandra Burke, she is likely to set the sales standard by which everyone will be judged for the rest of the year, in the run-up to Christmas."
More than 14 million viewers tuned in to watch Cole perform the track on The X Factor on Sunday.
Cole releases her debut solo album Three Words on Monday.
Related Stories
Singles Reviews
DJ Fresh ft. Dizzee Rascal: 'The Power' reviewThe DJ and rapper produce a Balearic Island summer blaster.
Music Interviews
Scissor Sisters on new LP, One DirectionWe chat to Babydaddy and Del Marquis about the band's fourth record.
The Sound
Playlist: Queen's Diamond Jubilee specialWe select our favourite Queen-related songs ahead of the Diamond Jubilee.
Album Reviews
Ladyhawke: 'Anxiety' reviewThe singer's ear for infectious pop remains stronger than ever on her second LP.
