The X Factor finalist has unveiled behind-the-scenes footage of the filming of the music video for her debut single.
The promo premiered earlier this month and has gained double the 'dislikes' over 'likes' on YouTube.
The video has been viewed more than 4.6 million times on the site.
The track will be released on July 31 and will serve as the lead single for Lloyd's debut album, which will be available later this year.
Lily Allen recently admitted to being a fan of the song, stating that she liked the verses.
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Watch the making-of 'Swagger Jagger' video below: