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Example at iTunes Festival, Roundhouse, London - Review

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Sorry to be so grim, but if the Roundhouse somehow managed to cave in tonight, leaving us and all in here recklessly fighting for survival, it wouldn't be that much of a surprise if Example - the singer/rapper/party starter headlining the latest round of the iTunes Fest - tweeted one final time the release date of his new album… would it?

But for all the self-hyping and loveable cocksurity - which this evening features a rant at the "lazy corporate f**kers" up in the balcony choosing to sit rather than stand ("You know that Rebecca Ferguson was last night, yeah?!") - this is a creature who's worked long-ass hours to get here.

Example performing at the iTunes Festival held at the Roundhouse

© WENN / George Chin/IconicPix



And, as confirmed by 'Stay Awake's booming 'lectro swish-swashes, the mad-buzz breakdowns of 'Kickstarts' and, of course, 'Changed the Way You Kissed Me's headfirst rave-a-thon which even has the corporate f**kers tripping the light fantastic, he's doubtlessly got the choons to put on a show.

Judging by the newies he shows off here, he might just go further and all. Besides single 'Say Nothing's Coldplay-thieving "whooaaas", 'Close Enemies' is a shady, trance anthem with a stadium-kind chorus; 'Perfect Replacement' recalls the sharpest beats of The Prodigy by way of a riff you'd find on Guitar Hero's toughest level.

Example performing at the iTunes Festival held at the Roundhouse

© WENN / George Chin/IconicPix



It doesn't matter that Example's voice is gruff at best, either; it's all about the gung-ho bouncing up in here, see. "I want everybody to get the person next to them in a headlock," he instructs midway through 'Midnight Run', before insisting his sweat-soaked towel on some poor girl down the front. Bit far, maybe.

What's also apparent is just how natural he swaggers through this set. Based on tonight, the stadiums he's so doggedly aiming for really aren't that unthinkable. It all banks on fourth album The Evolution of Man which, by the by, is out on November 18.


Setlist
Stay Awake
See the Sea
Won't Go Quietly
Midnight Run
Playing in the Shadows
Hooligans
Close Enemies
Watch the Sun Come Up
Kickstarts
Perfect Replacement
Say Nothing
We'll Be Coming Back
Natural Disaster
Changed the Way You Kiss Me

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