Pet Shop Boys: 'Love etc.'

Released on Monday, Mar 16 2009

Published Wednesday, Feb 25 2009, 12:00 GMT | By Nick Levine | 3 comments

If their Brits performance taught us anything, it's that Pet Shop Boys aren't really like other pop groups. Neil Tennant took to the stage wearing a bowler hat and oversized sunglasses; Chris Lowe opted for a fluorescent pink wig. The greatest hits medley that followed - accompanied by dancing Japanese businessmen and Lady GaGa - was arty, understated and a bit spectacular all at the same time. Oh, and they didn't actually collect their Outstanding Contribution gong - not onstage anyway.

Sandwiched between 'Suburbia' and 'Left To My Own Devices' on the night was 'Love etc.', the lead single from the duo's Xenomania-produced Yes album. It's not the firecracker many were hoping for, but this perky electropop shuffle, with its call-and-response chorus and "love is for free" message, really hits home the third or fourth time you hear it. Did we ever doubt them? Course not - something else that Brits performance taught us is that Pet Shop Boys don't really do bad singles.

> Click here to watch the 'Love etc.' video

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Phil, Cornwall, UK, on August 23rd, 2009
Yet another great single from the Pets, with a good video too! Shame it didn't do very well in the charts though, but check-out the album it's from, ''Yes'' and you won't be disappointed, as it's one of the best albums of the year so far!...

Brendan, Surrey, on February 25th, 2009
"Yes" is as good as you hope it is too!

Nick, Bournemouth, on February 25th, 2009
A brilliant single and great introduction to Yes. Although recent single releases have been consistently well written, this definitely combines lyrical content with a catchy beat a la Se A Vide E and New York City Boy. No doubt, it won't be a huge success commercially but if the rest of the album follows this formula, I look forward to hearing it.