Jessie J: 'Do It Like A Dude'

Now here's how to make an entrance into the capricious, peacock-packed party of pop. "I can do it like a dude, grab my crotch, wear my hat down low like you," announces this hype-hogging songbird on her debut single, while also cussing like a delinquent, rapping like someone whose actual surname is Cornish has no business doing, and offering one or two indications that, y'know, she can sing a bit too.

Fortunately the track itself matches the Essex lass for bravura, being an uber-bolshy fusion of hip-hop beats, rock guitars and pop choruses that doesn't so much take no for an answer as neglect to ask the question in the first place because it knows it doesn't have to. The sum total? So full of what Ver Kidz are all calling "swagga" that if it's not playing in Cher Lloyd's dressing room come 7.55pm this Saturday, The Nation's Sweetheart will deserve a last minute place change with Dannii.


> Click here to watch the 'Do It Like A Dude' video