The Sound of Arrows: 'Nova'

It's no secret that pop is a fickle business, and as such, artists usually dedicate hefty amounts of time towards holding our attention: Rihanna's multi-coloured barnet, Katy Perry's spray cream cleavage and GaGa's, well, anything and everything. The opposite could be said of Swedish pop duo The Sound of Arrows, who, after teasing us back in '09 with 'Into the Clouds', are finally ready with their first single proper - but has their hard-to-get strategy paid off?

An infectious, dreamy and euphoric electro number, 'Nova' thankfully picks up neatly where they left off two years ago. "It is about time to face it/ Surrender and then start again," they croon over a swirling melody and plinky synths, while the sweeping chorus driven by a pounding beat reminiscent of the Pet Shop Boys circa 'Se a vida é' soars skyward in intergalactic fashion. Like a Caramel Frappacino, it's both ice cool and sickly sweet - and manages to hit the spot every time.

> Click here to watch the 'Nova' music video.