Kelly Rowland: 'Work'
Released on Monday, Jan 28 2008
Published Thursday, Jan 17 2008, 14:20 GMT
| By Nick Levine |
In the five years that elapsed between Kelly Rowland's first and second albums, the bottom fell out of the non-Beyoncé-Destiny's-Child-solo-projects market. Whereas Simply Deep
topped the chart upon its 2002 release, Miss Kelly
, last year's belated follow-up, stuttered in at number 37. Rowland's plan to save the day? Draft in the Freemasons, the dance duo who've remixed the last few Beyoncé singles, to sprinkle a bit of amyl nitrate over her new tune 'Work'.
Her Beyoncé-aping tactics have paid off, for the Freemasons invest 'Work' with more dancefloor drama than Saturday night at G-A-Y. As Middle Eastern rhythms drive towards a chorus with a pleasing whiff of the eighties to it, Rowland gets feral, inviting her paramour to "do it baby, do it, do it, do it, put it in!" 'Work's title could quite easily be replaced with another, rather more offensive, four-letter word, but that's a big part of its brilliance.> Click here to watch the 'Work' video