South Carolina fishermen have near miss in shark attack - video
The video has gone viral, accumulating over seven million views in just six days.
The video shows unsuspecting Sarah Brame reeling in a fish before a bull shark jumps out of the water, grabbing the fish and swimming away.
While the shark attack itself is exciting, it's the reaction of the group that probably accounts for much of the video's success.
We're especially fond of Sarah shrieking, "It's a shark!" over and over again.
There is a second video showing the group going after the shark, but they don't manage to catch up to it.