Did you know that Tim Campbell and Michelle Dewberry - the two previous winners of the The Apprentice - have both told Sir Alan Sugar that they don't want to work for him anymore? This must be why he's looking for yet another protege! Read on for an introduction to the 16 business whizzkids competing to win a place on the beknighted businessman's payroll.


SIMON AMBROSE

Who is he? A Cambridge graduate who was made redundant from his last job in investment banking.

He says: “Sleep when you’re dead. Live the dream.”

We say: He speaks six languages and isn't afraid to let us know it.


GHAZAL ASIF

Who is she? A Business Development Manager who, at 23, is The Apprentice’s youngest ever contestant.

She says: “I rate myself as a talented individual.”

We say: She's as hard as a chopping board made from Vinnie Jones' kidney stones.


TRE AZAM

Who is he? A 27-year-old Marketing and Design Consultant from Essex.

He says: “I can be very, very offensive when I need to be.”

We say: He’s not lying.


GERRI BLACKWOOD

Who is she? A Transport Development Manager who started her career working in the local fish and chip shop.

She says: “It is easy to have confidence when you are a big fish in your own pond, but to suddenly be thrown into a sea of sharks you have a bit of a reality check.”

We say: She cackles like a witch.


PAUL CALLAGHAN

Who is he? A former Army Lieutenant whose hobbies include yachting and polo.

He says: “My lack of commercial experience might be a weakness”.

We say: He’s not wrong there.


IFTI CHAUDRI

Who is he? A former bronze medallist at the World Tae Kwon Do Championships who is now a Company Director.

He says: “When you can break bricks with your hands you believe in your head you can do anything”

We say: As over-excitable as a Labrador puppy who's been on a Red Bull drip for the last 48 hours.


KRISTINA GRIMES

Who is she? A Pharmaceutical Sales Manager and single mother from Harrogate.

She says: “To me Sir Alan is an inspiration: what he has achieved and his directness.”

We say: Has nobody told her that Sir Alan hates schmoozers?


ADAM HOSKER

Who is he? A Car Sales Manager from Blackburn.

He says: “On occasion my confidence can become arrogance”

We say: He sounds a bit like Jason Orange from Take That. Sadly, he doesn’t dance like him.


ANDY JACKSON

Who is he? A Car Sales Manager - yes, another one - from Leeds.

He says: “My passions are winning, winning and winning.”

We say: As amiable as your Great Aunt Doris but about as dynamic too.


JADINE JOHNSON

Who is she? A financial adviser from Middlesex.

She says: “You know what, Sir Alan, bring it on!”

We say: She verges on the insufferable to such an extent that she could be a minor character from Extras.


LOHIT KALBURGI

Who is he? A Telecoms Manager who hails from Sharhaj in the United Arab Emirates.

He says: “Ba ba ba ba ba ba.” Don’t ask.

We say: Warning! This man is not afraid of showing us his jazz hands.


SOPHIE KAIN

Who is she? A Quantum Physicist with a PhD and a jazz habit.

She says: “A lot of people would describe me as a girl geek. I’m really quite techie.”

We say: She drops the loveable geek act as soon as she enters the board room.


RORY LAING

Who is he? An entrepreneur who is trying to bounce back from bankruptcy.

He says: “I’m bored of learning from experience. It’s now time to cash in on it.”

We say: Was he even in the first episode?


NAOMI LAY

Who is she? An Advertising Sales Manager who’s completed marathons in both London and New York City.

She says: “People that know me would describe me as loud, motivated, fun, determined, compassionate and energetic.”

We say: An icy blonde we wouldn’t want to mess with.


NATALIE WOOD

Who is she? A housewife with a business degree who is proud to have lost six stone with WeightWatchers.

She says: “Who needs the truth wrapped up with fairy lights? Say it how is is!”

We say: She manages to backstab without seeming vicious. Watch out for her.



The Apprentice begins on Wednesday at 9pm on BBC1.
Click here for Digital Spy's exclusive interview with Sir Alan.