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Team Alpha struggles to come up with a pitch for this week's task on The Apprentice.
Sir Alan challenges the teams to brand a new occasion for greeting cards and asks them to sell their products to Clinton Cards, Celebrations and Tesco.
Michael is switched to Team Alpha and made project manager, while Kevin is placed in charge of Team Renaissance.
The initial suggestion from Team Alpha is for a greetings card celebrating plastic surgery. Michael comments: "My idea is cosmetic surgery. You could give a greeting card to someone who's about to have a boob job.
"[It's] for families to give their loved ones if they're going under the knife."
Eventually the team decides to go with Raef's idea for a 'Singles' Day' card. After being placed in charge of the pitch, Raef says: "The spoken word is my tool. The art of sales relies heavily on the ability to be able to communicate efficiently and the ability to persuade - and those are two abilities I have up to full capacity."
However, the team members encounter difficulties when they can't work out the correct grammar to use on the card regarding the word 'singles'. Michael ends up speaking to the British Library and the editor of the Daily Telegraph for three hours trying to get the definitive answer over a single apostrophe.
The Apprentice airs tonight on BBC One at 9pm.
